Archive for September, 2006

How to Easily and Inexpensively Add More Value to Your Ebook

Copyright 2006 Michael Senoff

One of the most frequently asked questions I get about Internet marketing is whether or not someone should sell their product as a digital product or ebook people can just download or be emailed — or a physical product that has to be fulfilled and shipped out by regular postal mail.

Which one is better?
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Is Copywriting an Ideal Home-Based Business?

Copyright 2006 Monique Hawkins

Many believe that copywriting is the ideal business to start at home as seen by the numerous websites that advocate it on the Internet. A copywriting home business is a reasonably decent manner to earn a living without stepping out of the house. There are a number of businesses that can be started at home like
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Pitching Bloggers: 10 Things That Make Bloggers Angry

If you have a product, book or service you want people to know about, pitch bloggers!. They know how to create buzz, especially about cutting-edge stuff. Bloggers pride themselves on knowing who is doing what, and love to be first to post about new ideas, products and events.

In fact, some publicists and PR professionals are now going straight
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Pitching Bloggers: 15 Rules To Obey

Creating BR (blogger relations) instead of PR is practically a new profession, as more publicity buzz gets started by prominent bloggers. Publicists trying to get media attention for a new product, book or service are now pitching bloggers in addition to journalists and the press.

But pitching bloggers is vastly different from traditional
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What is Copywriting and Why Is It So Important to Your Business?

“There is no harder job in the world than copywriting, yet there is none more rewarding…both financially and emotionally. It truly is the world’s best kept secret job”

First of all, there is some confusion about copywriting…let me dispel the most common myth:

What Copywriting is NOT

“Copywriting” is not “Copyrighting”.
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Plagiarism: Two Different Perspectives

They have established a “Fair Use Doctrine”, which in short states that it is illegal to use someone’s work without referencing to it. However there are some exceptions: ”The copyright law contemplates that fair use of a copyrighted work without permission shall be for purposes such as (1) criticism and comment, (2) parody and satire, (3) scholarship
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